High-growth stores are built on a strong foundation. Meet Cornerstone →

Stiletto is the best thing we’ve ever built. And it’s going to set a new standard for merchants and third-party consultants.

Watch the full video on YouTube

The majority of high-touch Shopify consultants use the same two or three themes over and over again. These themes are by far the most popular on the platform and there’s a reason for it: they look great no matter what you throw at them.

The trouble with these themes is that many of them aren’t nearly as flexible as you’d expect. When your client wants something, they want it. They won’t be satisfied with being told that a simple fix, like adjusting padding or spacing around an element, will actually require looping in a third-party developer (and adding more budget).

Moreover, all of those themes were released between three and five years ago. In the intervening years they’ve come to dominate a number of important design-forward segments. Try shopping for jewelry, ceramics or apparel in the mid to high-end range segment from a small independent store and you’ll trip over the same designs, the same styles, over and over again (the “tell” is usually the icons).

For merchants, or consultants, looking to differentiate themselves from the pack, these themes are a risky choice in 2022. Will your clients or customers be satisfied with a store that looks and feels like every other store in that segment since 2017? We don’t think so. We think they’re ready for something new.

What if there was a theme that was as battle-tested as those two or three big ones that you see absolutely everywhere but that radically expanded on the tools that you need as a merchant or as a consultant? Tools like the most flexible mega navigation system on the platform, like the most complete selection of templates offered yet, like a system of Sections (over 25) that are so powerful that they’ll empower you to deliver precisely what your clients ask for without ever having to pull in a third-party developer.

Better yet, what if there was a theme that tore down the barrier between Shopify apps and Shopify themes and saved you, or your clients, hundreds of dollars in recurring fees?

Introducing the all-new Stiletto for Shopify, the first ever Shopify theme built for the high-end consultant and the high-growth store. Stiletto boasts the most extensive array of customizability that we’ve offered in any theme ever - without any of the associated trade-offs in overall look and feel. As one early customer wrote, “it doesn’t look or feel like a Shopify theme at all!” Stiletto is fully loaded with features that will save you money: it has a free shipping bar, upselling and cross-selling, custom product badges, a countdown timer section, a section dedicated to creating unique layouts for sales or promotion banners, a whole system of popovers and popups (goodbye unnecessary and page-slowing popup apps!) and a whole lot more.

The best part is that it’s been designed in direct collaboration with Shopify merchants (perhaps ones just like you!) and their trusted consultants. The feature set is precisely things that we know you need (because you told us!). Moreover, it’s been built by a team of experienced software developers who know precisely how to build stores that can withstand the kind of pressure associated with Black Friday, Cyber Monday or overnight success.

Stiletto is available exclusively in the Shopify theme store for $300 (an introductory price until the end of October). As with all Shopify themes, you only have to pay when you’re ready to publish.

If you haven’t used one of our themes before, Fluorescent provides the kind of support that you can rely on, and this is something that I, as founder of the company, am deeply proud of. We provide high-quality support even when others won’t or can’t. All of our products come backed by our outstanding Canadian customer support team who work Monday to Friday, 10AM to 6PM pacific time. If you haven’t worked with one of our agents before, you’re in for a treat.

So far, most people who try Stiletto end up buying it - something we’re quite proud of. So, give it a shot today. And let us know what you think.