Edit default theme content
In the Shopify admin, you can change the default text found in your theme. Use the Default theme content editor to edit or remove text to match the tone and needs of your store.
This tutorial is for changing general theme content for your default language. If you want to add multiple languages or show dynamic content for different markets or parts of your store, learn about adding translations and dynamic content below.
Change default theme content
If you cannot find text you want to edit in the Theme editor, click Edit default theme content in the Actions ... menu at the top of the Theme editor or in your theme library.
The Default theme content editor groups theme text by category that you can view using the tab navigation. Click on the tabs or use the search bar to find the theme content you want to change.
Do not change text inside curly brackets {{ }} or HTML link tags (<a href=""> and </a>). Changing them will break the functionality of the theme.
Common changes to theme content
Below you'll find the most common changes to default theme content. Use the search and filter bar in the default theme content editor to find and replace the theme text.
Tip | To remove default theme content, use your space bar to replace the text with a single space.
Add-to-cart button
The add-to-cart button has the default text "Add to bag". Search this text to replace it with your own. Click Save.
Powered by Shopify
The "Powered by Shopify" appears in the Footer on every page. To remove this text, use your space bar to replace "Powered by Shopify" with a single space. Click Save.
Footer text
Default text appears in the bottom left corner of the Footer. Search "Footer" to find and edit default text, including "All rights reserved" and "See our terms of use and privacy notice".
In the Theme editor, you can enter Additional Footer content. Click on the Footer section to find the Additional copyright text. Enter your text and click Save.
Newsletter
The Newsletter form includes default text for the submit button ("Subscribe"), email placeholder ("Your email"), and confirmation message ("Thanks for subscribing.")
Search for "Newsletter" to find and replace the text in these fields. Click Save.
Shipping and Taxes
According to your store settings, default text for Shipping and Taxes appears on Cart and Product pages. Search for "Shipping" or "Taxes" to find the default text or click on the Cart and Product tabs.
You can also change the text for the Free shipping bar, if enabled.
Do not change text inside curly brackets {{ }} or HTML link tags (<a href=""> and </a>). Changing them will break the functionality of the theme. You can change the link text (e.g. "Shipping") between the opening and closing link tags.
Checkout
You can change the default text of the Checkout. Click the Checkout tab to find all text found in the Checkout.
Shopify | The Checkout is a Shopify feature. While the checkout default content can be accessed through the theme content editor, the Checkout is not controlled by the theme. If you require help with your Checkout, please contact Shopify Support ↗.
Adding translations and dynamic content
The Default theme content editor lets you edit your general theme content in a single language. You may want to add custom content for specific languages, markets or parts of your store.
Follow the links below to learn how to add translations for multiple languages, add custom content for different markets, or show dynamic content for specific products and pages on your store.
Add multiple languages
You can translate your theme content so customers can shop in their preferred language. See our guide for Selling in multiple languages.
Add dynamic content
You can display specialized content for specific products, pages, and other parts of your store by adding dynamic content with metafields.
Add custom content for different markets
With Shopify's Translate & Adapt app, you can create custom content for specific markets. Learn about Shopify's Translate & Adapt app ↗ and see our guide to Create custom content for a market ↗.
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