Introducing Stiletto - the essential Shopify theme to fuel your ecommerce growth. Learn more.

Promotion banner


This section was added in v1.5.0 on Oct 27, 2022. See our change log and theme update guide to learn more.

Use the Promotion banner section to announce a campaign, event, or other promotion. Choose between two column or one column layout, then add custom promo text, images, buttons, and colors.

Promotion banner section
Promotion banner section

See the Promotion bar section for a more compact promotional section. See the Sales banner for a similar section with a prominent sales price.

Set up section

Add this section to any template (except Checkout) and re-order its position. You can use this section multiple times on the same page with different content and settings.

Note: New sections will appear on all pages that use the same template. To add sections to specific pages only, learn how to create and assign multiple templates.


In your theme editor (Customize):

  1. Select a Template to edit from the dropdown menu in the top bar.

  2. In the side panel, click (+) Add section and select Promotion banner.

  3. Change the order of your sections by using the drag and drop handles ⋮⋮

Add headings and text

The Promotion banner has two columns for promotional headings and text. Customize the text content alignment and font size.

Section headings and text
Section headings and text


In your theme editor (Customize):

  1. Click on the Promotion banner section to open the settings.

    Column content section settings
    Column content section settings
  2. Enter Big text to display in the Left Column as a section title.

    We recommend a short title of 1 to 3 words.

    Adjust the Font size (40px - 100px) and Text alignment (Left, Center, or Right) of the big text.

  3. Enter Heading text to display in the Right column.

    We recommended one to three words.

    Set the Heading size from Small, Medium, or Large.

  4. Use the Column width slider to set how wide the Left column should span within the section. The Right column will span the remaining width of the section.

  5. Enter Text to display beneath the heading.

    We recommend two to three short sentences. Use the formatting buttons to add bold, italic, or linked text.

    Set the Text alignment to Left, Center, or Right.

  6. Click Save.

Add buttons

Add one or two Buttons to link to your collections or products or any other page with a custom label.

Promo banner button settings
Promo banner button settings


In your theme editor (Customize):

  1. Click on the Promotion banner section to open the settings.

  2. Select or paste a URL for the Button link.

  3. Enter text for the Button label.

    The most effective button labels ask customers to do something (e.g. Get started, Join us, Shop now). To learn more, read "What is a Call to Action?"

  4. Select a Button style: either Solid, Outline, or Text.

    The button uses the theme-wide button color set in the Theme settings.

  5. Click Save.

Add background image

Choose to display a background image that spans the entire banner instead of a background color.

Promotion banner with image
Promotion banner with image


  1. Click on the Promotion banner section to open the settings.

  2. (Optional.) Under Background image, click Select image to upload a background image.

    For optimal quality across all devices, we recommend images width or height of 2048px.

  3. Use Image focal points to specify the main focus of your images. The focal point of your image will remain centered and within frame when your site adapts to different screen sizes.

    See our image guide to learn more about specifying a focal point for an image used within a section or for an uploaded image file when used anywhere on your site.

  4. Use the color selector to change the Text and Background color.

    The background color appears when there's no background image.

  5. (Optional.) Change the Overlay color and Overlay opacity using the slider to increase the contrast between the text and background image (if used).

    These settings help make your text clear and readable.

  6. (Optional.) Click the Overlay gradient option to add a color overlay that fades across a range of hues.

    You can choose the style, angle, position, and opacity of the gradient. See Shopify's color gradient guide to learn more.

  7. Click Save.

Section style

Adjust the section Height, choose whether to show the banner Frame (border), enable Full width, customize section colors, and adjust the Padding of the section.


In your theme editor (Customize):

  1. Click on the Promotion banner section and scroll down to the Section style settings.

  2. Use the Height and Mobile Height sliders to adjust the height of the entire banner.

    Choose between 200 - 800px on desktop and 300 - 800px on mobile.

  3. Under Color in the section settings, use the color selectors to customize the Text, Buttons, Sold button text, and Background color.

    We recommend using WebAIM's contrast checker when matching colors to make sure your text is clear and readable for everyone.

  4. Choose to Enable animation to show visual effects when scrolling, hovering, or interacting with the section.

    Learn more about Section animations in Stiletto.

  5. Uncheck the Show frame option to hide the thin border line within the banner.

  6. Check the Enable full width option to span the banner across the whole window or screen, removing the margins on either side.

  7. Select a Padding option to change the spacing between sections. Choose between Top and bottom, Top only, Bottom only, or set it to None.

  8. Click Save.


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