Introducing Stiletto - the essential Shopify theme to fuel your ecommerce growth. Learn more.

4. Finding help to customize your store

We're only able to provide a limited amount of support (questions and bug fixes — that's about it!), but we want to offer some pointers on what to look out for when you're thinking of customizing your theme code.

In your case, there are, without question, going to be moments where you need a small tweak that you can't accomplish with the existing theme settings. In situations like these, you're going to need to engage a web developer. You probably already know someone in the web development business, and we would recommend reaching out to them and beginning to foster that relationship.

If you don't know anyone, we would recommend going to Task Husky or consulting the Shopify Experts Marketplace. You want to find someone who has solid examples of previous work, good reviews, and who is a good communicator. Typical rates for freelance developers start around $50 per hour. It's a good idea to avoid anyone who charges less than $50, or more than $200 (more than $200 is more appropriate if you're a venture-backed company or a large corporation, but we're assuming you're not).

When it comes to developers, experience matters a great deal. While more experience comes along with a higher hourly rate, it also usually comes with significant time savings (We've learned the hard way that inexperienced but cheap developers cost more in the long run than expensive but experienced ones — don't make the same mistake!).

If you are someone who likes to tinker, you can make a copy of your theme and access the code to play around with. Before you take this route, a couple of things to consider:

Always, make a copy of the theme to test changes on. You can publish the copy if you're happy with it but if you completely break things (which is part of the learning process) you can always delete the copy and create a new one.

A good grasp of the basics of CSS and HTML will help you greatly. Codecademy has free courses on both HTML and CSS that can help you learn the ropes.

Our theme support does not include help with custom changes. If you break something, or can't quite get your changes to work in the way you want them to, it may be time to call in a professional.


🇨🇦 Fluorescent Design Inc.

Send us a message
  • Toronto OfficeMonday to Friday, 10am to 6pm ET
  • Victoria (B.C.) OfficeMonday to Friday, 10am to 6pm PT
  • Average Response Time~1 Business Day
* Excludes statutory holidays. All offices closed to the public.